How I can help
Every project starts in the same place: understanding the people you're designing for.
From there, the work can look very different: an idea that's still taking shape, a programme ready to build, or something that's been running for years and needs to grow. Here's how I can help, wherever you are.
Not sure where you fit? Here's a quick way to tell.
Sometimes the hardest part isn't having the idea. It's knowing how to build it into something people can actually experience, not just read about. I'll help you get clear on what you're building and who it's really for, then shape it into a concept that holds together end to end.
This could include
- Listening first. Conversations with your team, and wherever possible the people you're actually building this for, to understand what's really needed before anything gets designed.
- Getting specific on your audience. Not broad demographics, but the real texture: what state people arrive in, what safety looks like for them specifically, what they're ready for and what they're not.
- Mapping the full arc. How someone arrives, what happens hour by hour or day by day, how they leave, and what they carry with them afterwards.
- Drafting and testing concepts. Sketching out workshop or retreat formats, drawing on breathwork, coaching, and trauma-informed facilitation, then refining them with you before anything is locked in.
What this makes possible
- A clear, shared vision
- Something built around the people it's actually for
- A solid foundation for everything that follows
Case study
World Biohacking Summit × Rejuv
Rejuv had red light therapy, but wanted something that went further than a device experience, something that helped people actually process and release, not just relax. I designed a session pairing their red light therapy with neuroscience-informed reframing and conscious connected breathwork, working out how the two would combine and how to make it land with a summit audience rather than a retreat one. It worked well enough to become an annual collaboration since 2024, and led to an ongoing advisory relationship with Rejuv beyond the summit itself.
All selected work →I'd love to hear from you.
A genuine 20-30 minute conversation to understand what you're building, what you need, and whether I'm the right person to help.
Not sure which one you need?
That's completely normal — most conversations start with a rough idea and a group of people you care about. Let's talk it through.